A World Class Team

The Avenue has been developed by Exemplar in partnership with AshbyCapital and the freeholder, The Bedford Estate


AshbyCapital is a real estate investment advisory company, established by its Chief Executive, Peter Ferrari, and backed by private investors.

The company’s focus is on identifying, acquiring and adding value to only the very best office, retail and residential properties in the prime locations across Central London and key cities in both the UK and continental Europe.

— ashbycapital.com

AshbyCapital One Bartholomew Close


Since inception in 2003 Exemplar have worked on over 30 projects totalling in excess of 5 million sq ft and has been recognised with numerous accolades and awards for their work.

This includes 2015 “Offices Property Company of the Year” and “2015 West End Development of the Year”.

Exemplar’s mantra is “Imagination. Developed.” and they consider this at every stage of the development process – it’s not about having a house style, but treating each and every building as a new exciting opportunity to think differently.

— exemplar.co.uk

exemplar Fitzroy Place, Mortimer Street

bedford estates

As one of the largest private landowners in the West End, The Bedford Estates continue to be deeply committed to the area and its future and is constantly working for the improvement of the local environment to enhance its many attractions as a place to live, work and visit. It has been responsible for managing its assets for over three centuries.

— bedfordestates.com

exemplar Store Street, Bloomsbury